Link had heard of him before, but the man had a rather ordinary appearance, standing unnoticed among the executives, so Link hadn't paid much attention to him until their first one-on-one conversation today.
"Mike, you don't need to worry about the funds, what you need to do is get as many Netflix shares as possible with the least amount of capital. I, like you, also see great value in Netflix," Link said.
Mike Burns thought for a moment and then proposed a way to acquire more Netflix shares while reducing debt.
Lionsgate Films already owned a video streaming website, CinemaNow, initially part of the Trimark Distribution Company.
In 2006, after Lionsgate Films spent 60 million US dollars to acquire Trimark Distribution Company, the website became one of Lionsgate Films' assets, holding broadcasting rights to many movies and shows under Lionsgate, with over 1.2 million registered members, most of whom were horror movie enthusiasts.